We're Good.
We bring two perspectives to our communications practice to deliver a well-rounded approach. We have agency experience, working across multiple disciplines and industries, as well as years of in-house operating experience, diving deep into subject matters to unearth compelling news angles that move businesses forward. We bring the best of both to deliver smart results for our partners.
Meet the Team
Stephanie Cook,
Co-Founder
Stephanie has more than a decade of communications experience with a focus on corporate public relations for mid-size private companies.
Stephanie was the first communications hire for PitchBook, a global research firm tracking the private capital markets, leading up to their acquisition by Morningstar. Stephanie built PitchBook’s communications program from the ground up, leveraging data to uncover market trends and broker relationships with top-tier press. Since then, she has developed a knack for data storytelling, using internal and third-party data to mine relevant and important stories that drive coverage.
Stephanie spent six years at Credit Karma where she owned and operated their data journalism program, the single-largest driver of coverage for the company. Stephanie is passionate about using communications to raise the profiles of mission-driven companies and using data to inform and contextualize what's happening in the world.
Stephanie lives in Brooklyn. When she’s not working, she’s probably training for her next marathon or looking for her next meal.
Yasmeen Ahmed,
Co-Founder
Yasmeen’s experience spans venture capital, tech, social impact, DEI and consumer lifestyle storytelling for companies large and small, having worked with the likes of Serena Williams’ venture capital firm, Serena Ventures, Amazon’s Alexa business, and Gabrielle Union and Dwyane Wade’s babycare brand, PROUDLY. She has a particular interest in building executive platforms and digging into the why behind a company’s mission.
Yasmeen has announced impactful funding rounds, helped brands scale, launched new products into the world, and booked executives on some of the most exclusive stages at business and tech conferences. She is incredibly passionate about diversifying the stories we tell and the lenses in which we tell them through.
Yasmeen lives in Los Angeles. She loves cooking and playing with fabrics and designs for her clothing brand, Shamim Studio.
We believe in
People
We partner with the do-gooders. The people who are dead-set on doing good, whose products solve real problems and whose missions have the power to change the world — for the better.
Relationships
Relationships are at the core of everything we do. That goes for the people we partner with and the reporters we engage with everyday. We build meaningful relationships so that our work never feels transactional.
Results
Hard work pays off. We’re masters of execution and strive for impactful results. We take a strategic approach to everything we do and get scrappy when necessary.
We amplify the stories of people who are on a mission to do good.
We amplify the stories of people who are on a mission to do good.